The Ultimate Automotive Experience


Interactive – On and Off the Track


Electrifying Entertainment for All Ages


Custom & Classic Concepts

Spring 2022 Michelin Raceway, Road Atlanta, Brasselton, Georgia More Info

Festival of Motoring Atlanta

Experience it All!
Welcome to 3 exhilarating days celebrating car culture. Festival of Motoring Atlanta is a revolutionary and interactive alternative to the traditional auto show - combining an experiential showcase of automotive manufacturers’ newest products with racing icons past and present, classic road cars, a dynamic 4x4 proving ground, exciting self-driving opportunities, and breath-taking extreme sports.
Gone are the days of viewing from afar – join us and JUMP IN!

Event Features

Pit Doors

Discover Your Need for Speed

Head for the track to get a passenger seat view of the leading car brands showcasing their automotive engineering prowess with the latest models in their offerings.

Self-Drive Track

Take the Wheel

Stop looking and jump in!  Test drive a range of vehicles for an interactive driving experience.

Off-Roading Driving

Go on an Adventure

An explosion of some of the foremost 4 X 4 brands are waiting. Take a seat next to a professional off-road driver as they test the vehicle’s unique set of skills and performance capabilities. 

Festival Map


Event Contacts

Bridget Ferris

Show Director, Mobility & Logistics Shows

Bridget Ferris

Caitlin Clements

Sales & Show Manager

Caitlin Clements

2022 Event Features are Coming Soon!

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